Okay, we get it already. Anyone can get a large group of people who assemble suddenly in a public place, perform an unusual action for a brief time, then quickly disperse.
It seems like everyone is getting in on the this new form of viral marketing from comedy troupes to PR firms and even The Today Show. The latest? Ballroom dancing in a supermarket.
!["Boombox" Finally Gets the <i>SNL</i> Digital Short Treatment](http://cache-04.gawkerassets.com/assets/images/13242/2010/03/126x100_picture_5_05.jpg ""Boombox" Finally Gets the <i>SNL</i> Digital Short Treatment")
Nov 25, 2009 11:45 AM
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